I am so glad you are here. I’m Gina Louise, Transformational Freedom + Clarity coach for passionate, bright, side hustling women, and I want you to know you’re worthy of the life and business that you desire right now – Purposefully moving forward and feeling how you want to feel in the process – without having to compromise your health, sanity or lifestyle to get there.

I believe freedom isn’t about the destination, it’s about the journey and you deserve to feel FREE.

Every. Single. Day. In every area of your life. Period.

And if you don’t feel this way, well love, it’s about time to make a change. 

Let me start with a not-so-dirty little secret: My freedom-based lifestyle looks NOTHING like you might imagine.

I’m actually NOT running my coaching biz 100% FULL TIME {gasp, I know!}. You see, I actually wear many hats on a day-to-day basis, and love each and every one {a true side hustler}.

  • One Part Coaching Practice {that I am uber passionate about empowering other women to feeling free} 50%
  • One Part Equine Nutritionist {I’m a total nutrition nerd at heart and love horses} 50%
  • One Part Mom to Baby Ezra 75%
  • One Part Wifey To My College Sweetheart 80%
  • One Final Part Espresso-Drinking-Aficionado, 80’s-Music-Dancing, Loyal-Would-Die-For-My-Friends-And-Family Kind Of Gal. 30%


This totally-me, totally-unique mix allows me to experience it all. I’ve rolled all my passions and desires {horses, nutrition, coaching, women’s empowerment, sisterhood, family, working from home, and travel} into this one crazy beautiful life – and I feel totally and completely fulfilled + free every day. How cool is that?

Want the full story? You can read it right here. 

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To me, freedom matters. And if you’re here, I’m guessing it matters to you too.

I’m here to tell you that you don’t need another e-book or info product to create more overwhelm on what you ”should” be doing.  You don’t need another massive group program to get lost in the shuffle.

What you do need is the mindset to calm your fears, the clarity with an action plan for success and the confidence to prevail. I want you to move forward in this journey to entrepreneurship in a way that makes you feel more freedom and ease through the process.

Do you want that too?

No more banging your head against the wall, no more staying up all through wee hours of the night and giving up all of your hobbies and loves just to make a dollar. I’m here to tell you that you got this. All you need is the right personalized system, support, confidence and accountability to see it through.


But I want you to know that you don’t have to do it alone.

Leaving your corporate gig to achieve the freedom that comes with entrepreneurship doesn’t have to feel like blindly jumping off a cliff. In fact that very action might make you feel anything but free.

You see, I get it. It’s freakin scary. We’ve all heard that in order to finally feel free – we have to take that big leap and quit our jobs cold turkey – step off the ledge and you’ll “build your wings” on the way down.


I don’t know about you, but that never felt good to me, let alone very freeing. Instead I have felt the paralyzing fear and doubt of trying to fit into someone’s else’s way of achieving success.

And there is no one-size-fits all formula to success and freedom you desire in life and in business. It’s all relative baby.

So is there another way? You betcha!

“The journey has to FEEL the way you want the destination to FEEL.” ~ Danielle LaPorte

In my world, you get to define your own version of success and freedom while pursuing your dreams in a way that feels good to you
– less like a big blind leap and more like strategically taking the stairs. Less stress and more ease. Fully experiencing life as you desire right now, not someday.

How does that sound?


If you’re finally ready to stop confusion, overwhelm and stress in its tracks and discover your freedom{exit} strategy to success and gain the clarity and confidence you need to get galloping towards it… come on in. I’ve been waiting for you. 

Here are the many ways we can connect and work together to create your own Freedom Strategy and fully be living your desires:


Wether you need lightning-fast, half day intensive for the busy-as-hell side hustling entrepreneur over waiting for “someday” to start living their dream OR you want to work with me digging deep over one month together… 

This is private 4 hour virtual or in person session with me for those who are ready to get down-n-dirty, aim high, gain massive clarity, bust down blocks and get a custom-tailored plan for bolting toward freedom.



A beautiful retreat of gorgeous life changing transformation all based on how you want to feel in life. Valuable clarity and hot seat life coaching tied with tons of fun {champagne and dance parties anyone?}. Desire Mapping, yoga, friendship, dance and setting goals with soul.

Deep connections and sisterhood with other stellar women and one epic weekend you’ll never forget filled with a little {ok, a lot of} heart and soul.



Intimate 6 months of personalized one-on-one attention and your own customized freedom strategy to get you out of corporate and into a thriving business of your own creation.

This is for the women who knows she needs a tailored approach and a little more hand holding to get where she wants to go and feel amazing in the process. All with an incredible dose of accountability, busting down blocks and fear, and tons of support to move through the process with success, confidence and ease.


10 Things You Probably Don’t Know About Me

I’m a trained Transformational Coach.

This means I know how to fully support my clients work through limiting beliefs and fears as they make major changes and I know how to help make sure they succeed!

I'm a HUGE Animal Lover

I have been bitten by a dog 3 different times as a child but have been an animal lover since birth {and still am}.

I love health and nutrition.

In fact, I’m also a stress coach and certified Integrative Nutrition Coach {and have 3 years in the trenches working with clients} and hold a master’s in Nutrition.

I’m intuitive and creative.

Would you believe I was an art major for a year? But I was also analytical and data-driven (degree in nutrition). And I’ve got a whole lotta passion and gumption {okay, and green juice} behind my hustle.

I call Seattle home.

I wanted to move to Seattle since I was 12 years old, and my dream came true in 2010, when we moved here from Arizona.

I am obsessed with all things Mexican and Southwest inspired.

You can take the girl out of the desert but not the desert out of the girl.

My animal totem is the orca whale.

Playful, family focused, balanced, matriarchal, communicative, deep.

I have 2 Super Powers.

My two super powers – 1. I have an innate ability to see the potential in women and narrow in on their gifts before they see it in themselves {at least, that’s what my soul sisters say}, and 2. I magnetically connect stellar women with each other and get great pleasure seeing their relationship and sisterhood flourish {a sort of soul-sister matchmaker}.

I’m an Aquarius and a lefty.

Enough said.

I’m the anti-guru.

So you won’t find any “signature system” or “6 steps to a 6-figure launch” stuff on this site. I know one size does NOT fit all – and I’m sooo over that style of teaching. I’m not here to add any more noise to the conversation. I’m here to transform the conversation. Lovingly, of course.